Generation change at Byodo
Stephanie Moßbacher takes over sole management of the company
There were some exciting changes at Byodo at the start of 2022. The founder’s daughter Stephanie Moßbacher has been the sole managing director since January. Andrea Sonnberger has stepped down as an active shareholder.
The generational change has already been underway for several years: Stephanie Moßbacher joined her father Michael Moßbacher’s company 6 years ago, held various positions in marketing and product management alongside a management trainee and was most recently responsible for the management of both areas. In October 2018, she also became a shareholder of Byodo and has been Managing Director together with Andrea Sonnberger since September 2020.
Even if we at Byodo are facing different challenges today than we did a good 35 years ago, Stephanie Moßbacher wants to continue the success story in the spirit of her father and Andrea Sonnberger: “Together with the Byodo team, I want to inspire even more people to live a sustainable and enjoyable lifestyle – and thus make a positive contribution to a more sustainable world.” You will therefore continue to be able to enjoy our delicious Byodo products in the usual 100% organic quality and the best taste experience.
Andrea Sonnberger, together with founder Michael Moßbacher, will continue to accompany Byodo. As an active shareholder, she is no longer involved in day-to-day business, but is still involved in strategic, groundbreaking decisions. “Working in partnership with customers, suppliers and employees is at the heart of the Byodo philosophy. As an active shareholder, I would like to continue shaping this common path at Byodo.”
As a “veteran” in our industry, Andrea Sonnberger played a decisive role in shaping the organic movement when she joined the Byodo management team in 1994. Today we say thank you for the 27 years she has put her heart and passion into Byodo and our organic products as Managing Director!
